About email campaign statistics


Each blog’s administrative area contains basic statistics for email campaigns sent to blog subscribers. Blog Editors and Administrators may view these statistics.  For blogs on Boutique and Full Service plans, there are more detailed statistics available on other administrative pages.


Explanation of Campaign Statistics:


Subject Line: Email subject line as delivered to subscribers

Date: Date of notification send time in MM-DD-YYYY format

URL: Click this link to view a similar copy of the campaign sent to subscribers

Sent: Number of subscribers who were sent the notification

Opens: Number of times the email was opened

Unique Opens: How many individual subscribers opened the email

Clicks: Number of times a subscriber clicked on a link in the email

Unique Clicks: Number of subscribers who clicked on a link in the email


Further reading


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